Norwegian Lobster Farm started deliveries of the world's first farmed portion lobster back in 2008, an upscale delicacy that has received rave feedback from some of the world's most acclaimed restaurants. Now the company has developed yet another new and unique lobster product, BabyBlue™. With its unique size of 100-120 g, perfect meat quality and sustainable farming methods, Baby Blue™ is not just a commodity — it's a new way to enjoy lobster. And this is just the beginning.
Norwegian Lobster Farm are pioneers in land-based lobster farming. As the world's first company to produce portion-ready farmed lobster commercially in various sizes, they have demonstrated that it is possible to combine innovative thinking with premium seafood that has significant demand in the international market.
Baby Blue™ is a lobster in a class of its own. It is smaller than the legal size for wild capture, making it a unique niche product. Since they have not undergone sexual maturation, this produces a meat quality with an outstanding texture and flavor that highly valued chefs know to exploit to the fullest. When lobster is served in a restaurant, everything is used — the shell is turned into chips and dip or for power in soups, bisques or as a dandering on dessert. This makes Baby Blue™ a “no waste” product that fits perfectly into today's sustainable food trend. With a growing demand for premium seafood in the global market, Norwegian Lobster Farm has positioned itself well for export and further growth.
Lobster Bonanza — A Full Evening of Taste Experiences
In February, Norwegian Lobster Farm invited to an exclusive 8-course Baby Blue™ bonanza. Under the direction of Arne Nese from Ekte Matglade, the lobster was prepared in eight different dishes. Throughout the evening, guests not only got to experience the unique taste of Baby Blue™, but also hear the company's inspiring story -- a 25-year journey of ups and downs, sustainable visions and the imminent creation of the world's first land-based lobster farming facility.
Rogaland Aquaculture Park — Partner for the development and commercialisation of new marine species
Norwegian Lobster Farm has in recent years been located in Rogaland Havbrukspark, a hub for growth and development in land-based farming of emerging species. With new websites on the way and a state-of-the-art display kitchen under development, further growth and innovation are being facilitated in the aquaculture park on Finnøy. Here, entrepreneurs and others can access modern, plug-and-play facilities with running seawater, meeting facilities, display kitchens and not least a community and a unique network of aquapreneurs and researchers.
Unique position and an exciting future
Today, Norwegian Lobster Farm is the only company in the world engaged in commercial lobster farming. With a unique product, proprietary technology and zero direct competition, the company occupies a unique position in the market. The plans ahead include an increase of production to 30 tonnes by 2026 and, in the long term, a further scaling based on the proven technology.
To give a closer look at the work behind Baby Blue™, Norwegian Lobster Farm shares exciting and informative videos on its social channels. Through short and engaging films on Facebook, LinkedIn, Instagram and TikTok get an insight into the efforts and processes behind the world's first portion-ready lobster. So far, five episodes have been published and one of the episodes has already reached 11,000 views on Tiktok. Stay tuned for a unique insight into the future of lobster farming!
